For ops and RevOps teams automating repetitive work, Zapier is the trigger-and-action automation layer connecting 7,000+ apps, now positioning itself as 'the automation layer for agentic AI,' with MCP and Agents letting AI tools run those same workflows.

SOV Score
56
#3 of 23 · Orchestrators & Agentic Workflow

▼ 31 60-day move

Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →

Ranked #3 of 23 in Orchestrators & Agentic Workflow, down 31 this cycle.

Evidence
Ranked #3 of 23 in Orchestrators & Agentic Workflowthis cycle
Score trend, last 12 cyclesL90d window
Agent Readiness
93
Grade A
APIMCPSDKCLI

Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →

Grade A — ships MCP, no public API, SDK, CLI on file; agents can build on it today.

Evidence
Public API docsapi docs ↗
First-party MCP servermcp docs ↗
Agent Readiness 93 of 100 (Grade A)this cycle
Scale
1,473
employees · Scaled

Firmographics from the public record. Methodology →

Scaled-stage on our scale — 1,473 employees on record.

Founded  2011Funding  $1.4MARR  $400M (July 2026 est)Valuation  $5B (2021 last priced round)Status  Independent

Customers

SuperhumanLucidchartRemoteHudlErewhonVendastaOrchardGold Rush VinylLasagna Love

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