SupademoA representative verified their company email and completed GTM Report’s profile fact-check. Not a ranking, endorsement, or paid placement.
For product marketing and sales teams, Supademo is an interactive demo platform that turns product screens into clickable, AI-narrated demos with autonomous demo agents for prospects to explore on their own.
Presence & Market Position
Tracked · below panel floor — earned mentions are accruing toward the next scored window.
Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →
Supademo is positioning itself as an agent-native layer on top of the product demo: autonomous AI demo agents that narrate, personalize, and let a prospect click through a product on their own, rather than a screen recording a rep has to walk someone through. That ambition extends into how it shows up for AI agents themselves, with demo creation and editing built to run through natural-language prompts rather than a dashboard. Conversation around the brand is still modest relative to the category's biggest names, and skews toward admiration for how it has scaled revenue profitably on a lean team rather than feature-by-feature comparison.
Circleback
1up
Swan AI
Frontrunner
MultiplyCoca-Cola, Siemens, DHL, Alibaba, CVS Health, Toshiba, Hewlett Packard Enterprise, Doctors Without Borders (MSF), Concentrix, Visma
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Business Profile
Founded in 2023 by CEO Joseph Lee and CTO Koushik Marka, Supademo has stayed capital-light, raising roughly $1M while scaling to $4.5M in reported ARR as of September 2026 with a 15-person team. The company emphasizes profitable growth alongside expansion, citing EBITDA margins above 25% and a widening base of paying companies rather than chasing scale at a loss. Supademo has been named a G2 Demo Automation Leader for multiple consecutive quarters and has grown its self-serve product into a base spanning 100+ countries, building from an interactive-demo tool toward an AI-narrated, agent-assisted product.
Agent Readiness
Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →
Supademo publishes an MCP server, confirmed as an official connector on both ChatGPT and Claude, and also reachable from Cursor and Microsoft Copilot Studio. Through it, an agent can create, edit, translate, and publish demos, manage hotspots and interactive elements, and pull viewer analytics, covering most of the demo lifecycle without the dashboard. No public API, SDK, or CLI is on file yet.
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