For B2B marketing leaders replacing traditional ad agencies, Multiply is an AI-native media agency that plugs into sales calls and CRM data, then runs and continuously optimizes LinkedIn and Google Ads campaigns against real conversion outcomes.
Presence & Market Position
Tracked · below panel floor — earned mentions are accruing toward the next scored window.
Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →
Multiply is positioning itself as an AI-native media agency that combines sales-call and CRM signals with managed paid-media execution. Practitioner coverage centers on self-learning advertising and account-specific ABM, while the company’s 10 Minute ABM launch packages personalized creative, targeting, campaign setup, and ongoing optimization into one service. Live channels now include Google Ads, LinkedIn Ads, and ChatGPT Ads. Multiply pairs agent-assisted campaign production with human media strategy, keeping the agency model while changing the system used to build and refine campaigns.
Tofu
Userled
1up
Docket
OpenFunnelPerplexity, Grammarly, Vanta, Superhuman, Coda, Samba TV, Listen Labs, DuploCloud, RapidCanvas
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Business Profile
Multiply came out of stealth in March 2026, about two years after founders Matt Jayson (ex-Google, ex-Brex) and Ashish Warty (ex-HackerOne, ex-Dropbox) started the company in San Francisco. Its $9.5M seed, led by Mayfield with Sorenson Capital and backers from Google and Instacart, funded a team that grew from 13 people at launch toward a stated year-end target of 25. It runs staffed as an agency rather than a self-serve tool, working accounts including Perplexity, Grammarly, Vanta, Superhuman, and Coda, and frames its current stage as proving an AI core can work inside the agency model rather than replace it.
Agent Readiness
Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →
Multiply's own product runs on a multi-agent system internally, with separate agents handling customer insight extraction, targeting, creative generation, and testing, but that architecture powers the agency's own campaign delivery rather than exposing itself as an outside surface. No public API, MCP server, SDK, or CLI is on file yet for developers or other agents to build against.
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