For SDR and outbound sales teams, Nooks is a dialer and prospecting workspace that runs parallel calls, drafts and launches sequences, coaches reps in real time, and now layers a conversational AI Assistant that researches accounts and books scheduled outreach overnight.
Presence & Market Position
#5 of 81
AI-Native GTM Challengers
▲ 5 60-day move
Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →
Nooks is trying to become the agent workspace for revenue teams, starting from one AI dialer and adding sequencing, signals, coaching, and an assistant. It now calls itself a Revenue Agent Platform covering inbound, deal execution, and expansion, and its August CMO hire was made to run that category. Practitioner conversation mostly sits in outbound stack walkthroughs, where it appears as the parallel dialer beside sequencers and data tools. Other threads cover multi-channel plays that keep a human on the phone and GTM engineering and RevOps role stacks. Nooks has an established place in those lists.
Granola
Swan AI
Qualified
11x
DevRevHubSpot, ZoomInfo, Cursor, Intercom, Miro, Airtable, ClickUp, Rippling, Deel, Vanta
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Business Profile
Founded in 2023 by three Stanford-trained co-founders later named to Forbes 30 Under 30, Nooks started as a single AI parallel dialer before raising a $22M Series A in 2024 and a $43M Kleiner Perkins-led Series B that October, bringing total funding to $75M. Headcount has scaled from roughly 90 employees in early 2024 to nearly 550 today, alongside reported ARR of $47.6M and a $142.7M valuation as of 2024. A 2025 wave of leadership hires, including a CRO who previously scaled Modern Health's sales org, built out the go-to-market function as the product expanded from a single dialer into a broader outbound platform. The company remains independent.
Agent Readiness
Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →
Nooks's agent work runs inside its product: an AI Assistant, launched in May on OpenAI and Anthropic models, schedules overnight tasks. The three agents demonstrated in July cover email, prospecting, and coaching. The published MCP material is a support guide for a custom Claude connector setup. No public API docs are on file yet. The direction is agents that act for reps on accounts and sequences.
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