For B2B marketing and sales teams buying intent data, G2 is a software review marketplace that captures in-market shopper behavior and resells it as buyer-intent signals to vendors.
Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →
Tracked across the GTM voices panel but below the scoring floor this cycle — earned mentions are accruing toward the next scored window.
Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →
Grade B — ships API, MCP, no public SDK, CLI on file; a solid agent surface with gaps.
Scaled-stage on our scale — 1,502 employees on record.
Founded 2012Funding $257MValuation $1.1B (2021)Status Independent
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