Supermetrics

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For marketing analysts and agencies reporting on campaign performance, Supermetrics is a data pipeline that connects ad platforms and analytics tools to spreadsheets and BI dashboards, automating metrics that used to be pulled manually.

SOV Score
19
#100 of 126 · Traditional SaaS Going Headless

Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →

Ranked #100 of 126 in Traditional SaaS Going Headless, holding flat this cycle.

Evidence
Ranked #100 of 126 in Traditional SaaS Going Headlessthis cycle
Score trend, last 12 cyclesL90d window
Agent Readiness
76
Grade A
APIMCPSDKCLI

Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →

Grade A — ships MCP, no public API, SDK, CLI on file; agents can build on it today.

Evidence
Public API docsapi docs ↗
First-party MCP servermcp docs ↗
Agent Readiness 76 of 100 (Grade A)this cycle
Scale
464
employees · Scaled

Firmographics from the public record. Methodology →

Scaled-stage on our scale — 464 employees on record.

Founded  2013Funding  $50MStatus  Independent

Customers

NestleHPLevi'sHeinekenAir FranceKLMThe EconomistShopeeBenefit CosmeticsSave the Children UK

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