Updated 2026-07-31

For marketers running SEO and content strategy, Semrush is a toolset covering keyword research, backlink analysis, and competitive intelligence, now expanding into AI-visibility tracking to measure how brands surface in AI-generated search answers.

SOV Score
49
#2 of 14 · AEO-First Marketing Tech

▲ 54 60-day move

Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →

Ranked #2 of 14 in AEO-First Marketing Tech, up 54 this cycle.

Evidence
Ranked #2 of 14 in AEO-First Marketing Techthis cycle
Score trend, last 12 cyclesL90d window
Agent Readiness
82
Grade A
APIMCPSDKCLI

Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →

Grade A — ships API, MCP, no public SDK, CLI on file; agents can build on it today.

Evidence
Public API docsapi docs ↗
First-party MCP servermcp docs ↗
Agent Readiness 82 of 100 (Grade A)this cycle
Scale
2,350
employees · Scaled

Firmographics from the public record. Methodology →

Scaled-stage on our scale — 2,350 employees on record.

Founded  2008Funding  $40MARR  $365M (FY24, pre-acquisition)Valuation  $1.9B (Adobe acquisition close)Status  Acquired

Customers

ZoomInfoReviewed (USA TODAY Network)PF HoldingsBlueGlassRepeat

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