Updated 2026-07-31

For software companies selling internationally, Paddle is a merchant-of-record platform that takes on billing, tax compliance, and payment processing across markets, acting as the seller of record so engineering and finance teams don't have to build global tax infrastructure themselves.

SOV Score
24
#59 of 114 · GTM Developer Tools

Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →

Ranked #59 of 114 in GTM Developer Tools, holding flat this cycle.

Evidence
Ranked #59 of 114 in GTM Developer Toolsthis cycle
Score trend, last 12 cyclesL90d window
Agent Readiness
91
Grade A
APIMCPSDKCLI

Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →

Grade A — ships API, MCP, SDK, no public CLI on file; agents can build on it today.

Evidence
Public API docsapi docs ↗
First-party MCP servermcp docs ↗
Agent Readiness 91 of 100 (Grade A)this cycle
Scale
402
employees · Scaled

Firmographics from the public record. Methodology →

Scaled-stage on our scale — 402 employees on record.

Founded  2012Funding  $293MARR  $90.9M (2024)Valuation  $1.4B (2022)Status  Independent

Customers

FortinetLaraveln8nTailwind LabsGeoGuessrLetterboxdMacPawAdGuardGoodnotesPlausible Analytics

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Links

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