For developers sending transactional email, Netcore Email API is delivery infrastructure built from Netcore Cloud's Pepipost acquisition, powering high-volume sends for engagement-platform customers like Domino's and Puma.

Presence & Market Position

SOV Score

Tracked · below panel floor — earned mentions are accruing toward the next scored window.

Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →

Netcore Email API sits inside Netcore Cloud's broader repositioning toward what its own homepage now calls an "Agentic Marketing platform that co-owns your outcomes," messaging that shifted several times through late July 2026 as the company sharpened that framing. The API itself is more narrowly scoped: transactional email delivery infrastructure carried over from the Pepipost acquisition, serving high-volume senders. Its customer base spans retail, telecom, insurance, and consumer brands across Asia — Domino's, Puma, Hero MotoCorp, Air India Express, Telekom Malaysia, Max Life among them — reflecting Netcore's roots as an enterprise marketing and engagement platform now exposed as developer-facing infrastructure.

Related brands
Customers

Domino's, Puma, Hero MotoCorp, Air India Express, Telekom Malaysia, Max Life, Forest Essentials, Smartfren

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Business Profile

Netcore traces to 1997, when Rajesh Jain built it out of Linux-based messaging and collaboration tools before moving through SMS marketing, email marketing, and now AI-driven marketing automation. The company has grown largely without outside venture funding, reaching more than 6,500 customers globally and processing tens of billions of emails and platform events monthly. It has expanded through acquisition — Pepipost (now Netcore Email API), Unbxd, Hansel, and Boxx.ai among them — building a multi-channel platform spanning email, SMS, personalization, and now agentic marketing tooling. Email API is the piece of that platform exposed as standalone delivery infrastructure, at 1,271 employees today.

Founded
1997
Employees
1,271
Status
Independent
Scale stage
Scaled
GTM Categories
GTM Developer ToolsCommunication Infrastructure

Agent Readiness

60B
Agent Readiness
APIMCPSDKCLI

Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →

Netcore's documented agent surface today is its transactional email API, built for programmatic sending. Its MCP page introduces the protocol generally rather than detailing a specific Netcore integration. Separately, the company has begun framing its broader platform around "agentic marketing" — specialized agents for insights, decisioning, content creation, and audience segmentation — a positioning that sharpened in its messaging through July 2026.

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