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For SDR and growth leaders running inbound programs, Knock is a form-free lead engagement platform that identifies anonymous website visitors, qualifies them with AI, and routes hot ones straight into Slack, WhatsApp, or LinkedIn chats.

Presence & Market Position

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SOV ScoreSOV Score — earned, engagement-weighted share of voice across Adam's curated panel of GTM voices, scored against the market. Earned only: a brand's own posts do not count. Not a quality rating, endorsement, or paid placement.

Tracked · below panel floor — earned mentions are accruing toward the next scored window.

Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →

Knock positions itself as the layer that catches buyers already on a website before they fill out a form: it identifies anonymous visitors, qualifies them with AI, and moves qualified ones into chat on Slack, WhatsApp, or LinkedIn rather than a form queue. The conversation it draws is workshop-style rather than product-comparison — joint sessions and walkthroughs aimed at operators figuring out how to use AI across go-to-market work, with Knock positioned as a practical example inside that broader conversation about moving past basic prompting. That places it in educational and practitioner-adoption territory more than a head-to-head category debate, a quieter footprint so far but one built around live, hands-on formats rather than passive coverage.

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Customers

Fireblocks, Orca Security, EON, Port, Adaptive Security, Descope, Echo, Upflow

Business Profile

Knock started in 2023, founded by a small Israeli team, and raised a seed round later that year backed by R-Squared Ventures, State Of Mind Ventures, and TechAviv Founder Partners. The company runs lean, with a team in the mid-teens, and has stayed independent through its build-out of the form-free engagement product. It positions itself around the shift away from static lead capture toward live, channel-native buyer conversation, and points to compounding usage from its early enterprise security and SaaS accounts as the current growth story. Recent self-reported figures point to accelerating revenue into 2026, consistent with a company still in its early scaling stage rather than a mature, steady-state vendor.

Founded
2023
Employees
16
Funding
$7M
ARR
$1M+ (claimed, Nov 2025)
Status
Independent
Scale stage
Startup
Type
Agent-Native GTM
GTM categories
Website & InboundData & Intelligence
Key people

Agent Readiness

8F
Agent ReadinessAgent Readiness — how easily an AI agent can build on this product: documented API, MCP server, CLI and SDK surfaces plus the depth of the docs behind them. Scored 0-100 and graded A-F.
APIMCPSDKCLI

Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →

Knock applies AI internally to qualify inbound visitors and route qualified ones into chat before a rep gets involved, but that sits inside the product rather than as a surface other systems can call. No public API, MCP server, SDK, or CLI documentation is on file yet for connecting external agents directly to Knock's data or workflows.