For B2B marketing and demand-gen teams, Goldcast is an AI video platform that hosts webinars and uses AI agents to repurpose recordings into clips, blogs, and social posts within hours.
Presence & Market Position
#50 of 143
Traditional SaaS Going Headless
▲ 43 60-day move
Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →
Goldcast is positioning itself as the video production and repurposing platform for B2B marketing teams, connecting live webinars with the content and campaigns that follow. Its rising presence in GTM conversation remains rooted in webinar operations: attendee experience, recurring programs, engagement signals, and account-specific follow-up. Practitioners discuss it as part of their working marketing stack, while benchmark research and marketer events give it a broader educational presence. Agent workflows are entering that conversation through examples that connect event creation with registration pages and nurture campaigns.
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Business Profile
Goldcast was founded in 2020 and built its early growth on a $10 million seed round and a $28 million Series A from Unusual Ventures and WestBridge Capital, roughly $40 million raised as an independent company. It scaled around AI-driven video repurposing for B2B marketing teams, picking up recognition on Deloitte's Fast 500 and the Inc. 5000 through 2025. In December 2025, Cvent acquired Goldcast as part of a roughly $700 million push that also brought in ON24, folding Goldcast's AI video and content tooling into Cvent's event-marketing platform while keeping the Goldcast product line running.
Agent Readiness
Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →
Goldcast’s AI strategy extends webinar hosting into content production, with agents that select and edit clips and generate written assets from recordings. Its recorded developer surface is a public API. The product combines automation inside Goldcast with external workflows that connect event setup to campaign execution.
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