AirOps

The Solution & Approach

AirOps sells the content operations layer of the AEO/GEO stack. Agents run long-form blog, case study, refresh, and research workflows against a customer's brand guidelines and site structure, with native integrations into seven CMS platforms and four project management tools. The company started in 2022 as a data-access tool for non-technical employees, pivoted to LLM workflows after GPT-3 and GPT-4, then narrowed onto marketing once marketers became the dominant user.

The product surface now spans measurement and placement in one company. Page360 merges AI search citations, Google Search Console, and GA4 into a single content performance view. Offsite scores which publishers control AI answers in a category and lands placements there. Quill, launched May 2026, packages prompt mining, measurement, and brand context into what Halliday calls "your AI agent captain to win AI search." The March 2026 research line gives the rationale: 15,000 prompts retrieved 548,534 pages, and ChatGPT cited 15% of them. The other 85% never made the answer.

AirOps pushes two category positions worth watching. First, it has refused the pure-measurement framing, arguing that a single AI search visibility score averages across two different jobs. Its August 2026 study ran 50 enterprise software companies past Claude Code, Codex, and Cursor and found the winner changed in 232 of 449 matched comparisons when the question moved from recommend to implement. Second, in September 2026 it added AirOps Services, an end-to-end strategy and execution arm, and named the agent "your brand's second customer." That puts strategists and platform in one offer, which is a services attach on a software company.

Best for

Marketing teams that want content production and AI search visibility run as one system, from enterprise content ops down to a one-person team publishing weekly.

Pricing & trial

Free Solo tier with 100 tracked prompts and 20,000 monthly tasks, then sales-quoted Pro and custom Enterprise plans. airops.com/pricing. Pricing.

Agent Experience

How you build on this platform (or wire it into your own agents):

Strong: a public API reference, an MCP server that works as a write surface for prompts and brand context, an llms.txt, and a live Claude Connector, so AirOps data and workflows are reachable from Claude, Cursor, and ChatGPT.

Reference customers

Carta, Webflow, Klaviyo, Kayak, Wiz, Ramp, Brex, Chime, Angi, HeyGen, Bilt, Statsig, Telnyx, Homebase, CookUnity, CreatorIQ, Lightspeed, Animalz, LegalZoom, Skio, Brainlabs, OysterHR, Borderless AI, Bitly, Fetch.

Case studies & customer stories

• Brainlabs grew AI share of voice from 28.57% to 38.67% over three months, running content marketing with one person source
• LegalZoom cut article refresh time 90% and reported $600K+ in savings source
• Skio's one-person marketing team drove 46% more clicks in 28 days from sales-call-derived content source
• Anthropic published a case study on the AirOps collaboration: 2x productivity, 5x revenue growth, 300% content velocity for Carta source

Recent moves

• 2026-09-08Positioned against both AI visibility tools and execution agencies, naming the agent "your brand's second customer." source
• 2026-09-02Launched AirOps Services, an end-to-end strategy and execution layer across owned content, external placements, AI ads, community, social, and influencers. source
• 2026-08-28Published a webinar recap with Kevin Indig drawing on over 1 million AI search answers and more than 100,000 citations. source
• 2026-08-11Research found creator and social content is the fastest-growing citation source in AI search, up 140% over eleven months while owned brand pages fell 10%. source
• 2026-08-07Published the recommend-vs-implement study: across 1,350 trials in Claude Code, Codex, and Cursor, the winning brand changed in 232 of 449 matched comparisons. source
• 2026-06-11Brainlabs case study published, the first where the buyer resells AirOps output to its own clients. source
• 2026-05-13Launched Quill at AirOps Next NYC, an end-to-end AI search agent that finds gaps, closes them, and ties actions back to metrics. source

Company, Financials & Funding History

Founded in San Francisco around early 2022 by Alex Halliday (CEO, previously Teespring, MasterClass, and Bungalow), Berna Gonzalez (CTO, who designed the core AI workflow engine), and Matt Hammel (COO, ex-Bungalow with Halliday), nearly a year before ChatGPT launched and with no initial AI focus. The original product helped non-technical employees access data; it pivoted into LLM workflows after GPT-4, then narrowed onto marketing content once marketers turned out to be the dominant users. Christy Roach joined as CMO in early 2026 from AssemblyAI, and the first UK office opened in Shoreditch in April 2026.