AirOps

The Solution & Approach

AirOps is an AI content automation platform for marketing teams, positioned as the content ops layer inside the AEO/GEO category. Agents run long-form blog, case study, refresh, and research workflows against a customer's brand guidelines and site structure, then publish back into the CMS. Native integrations span seven CMS platforms and four project management tools.

The company's thesis is that measurement and placement belong in one product. Its research framing, 15,000 prompts sent to ChatGPT that retrieved 548,534 pages but cited only 15% of them, argues that most content never reaches the answer. The May 2026 Quill launch, billed as an AI agent captain to win AI search, packages prompt mining, measurement, and brand context into one buyer-side agent that finds citation gaps and acts on them.

AirOps also pushes a category POV. It has been building a Content Engineer role and formalized it with the AirOps Champions practitioner community, and it positions AEO against fear-based selling: per CEO Alex Halliday, AI search rewards brands with a clear perspective and something real to say.

Best for

Marketing teams, including lean or one-person functions, that want to run AI-search content operations at scale against their own brand context and site structure.

Pricing & trial

Tiered with a free entry point: a $0 Solo plan, a sales-quoted Pro tier, and custom Enterprise pricing, with no public self-serve price above the free plan. Pricing.

Agent Experience

How you build on this platform (or wire it into your own agents):

Strong build-on-top surface for the category: AirOps exposes an MCP server as both a read and write surface (Prompt Mining and Brand Kit via MCP), an API reference and llms.txt, and ships as a Claude Connector.

Reference customers

Carta, Webflow, Klaviyo, Kayak, Wiz, Ramp, Brex, Chime, Angi, HeyGen, Bilt, Statsig, Telnyx, Homebase, CookUnity, CreatorIQ, Lightspeed, Animalz, LegalZoom, Skio, Brainlabs, Airbnb, Bitly, Fetch, OysterHR, Borderless AI.

Case studies & customer stories

• Brainlabs: 35% AI share-of-voice growth from a three-month engagement source
• LegalZoom: $600K+ saved, 90% faster article refresh source
• Skio: 46% click lift from a one-person marketing team source
• Anthropic + AirOps collaboration case study (2x productivity, 5x revenue growth) source

Recent moves

• 2026-06-24Confirmed its Cannes Lions 2026 presence, including a Claude-and-Clay panel moderated by CMO Christy Roach on brands, creators, and the answer era. source
• 2026-06-11Published a Brainlabs case study reporting 35% AI share-of-voice growth and 91% share of voice in Google AI Overview from a three-month engagement. source
• 2026-05-27Detailed Quill's campaign-management layer in a webinar recap, with Fetch demoing live sentiment-gap analysis as the first named Quill customer. source
• 2026-05-21Published a LegalZoom case study citing $600K+ in savings and a 90% cut in article-refresh time. source
• 2026-05-21Published a Skio case study in which a one-person marketing team drove a 46% click lift in 28 days. source
• 2026-05-20Released AirOps Next 2026 research finding that YouTube has surpassed Reddit as the most-cited domain in AI answers. source

Company, Financials & Funding History

Founded around early 2022 in San Francisco by Alex Halliday (CEO, ex-MasterClass, Bungalow, Teespring), Matt Hammel (COO, ex-Bungalow), and Berna Gonzalez (CTO, who built the core AI workflow engine). It began as a no-AI data-access tool for non-technical employees, pivoted to LLM workflows after GPT-3/4, then narrowed onto marketing content as marketers became its dominant users.