For sales and marketing teams building prospect lists, UpLead is a B2B contact database that offers an accuracy guarantee on emails and firmographic data, accessible via API for outbound campaigns.
Presence & Market Position
Tracked · below panel floor — earned mentions are accruing toward the next scored window.
Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →
UpLead is working to occupy the accuracy-first position in B2B prospect data, emphasizing verified contact and company records over sheer database size. Its GTM footprint is still quiet, and practitioner discussion has not yet established recurring workflow or category themes. The market story therefore rests mainly on a straightforward product promise: sales and marketing teams can build prospect lists, verify emails in real time, and move the resulting data into outbound campaigns or connected systems. That gives UpLead a clear, practical identity within the data-and-intelligence category.
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Business Profile
Founded in 2017, UpLead is an independent, 57-person data company led by founder and CEO Will Cannon. The business reported $15 million in 2024 ARR and a $45 million valuation. Its operating thesis is accuracy over maximum database size: the company advertises a 95% data accuracy guarantee across more than 200 million contacts and 16 million companies. UpLead pairs that dataset with a credit-based subscription model and API access, serving sales teams as both a prospecting application and a programmable data supplier.
Agent Readiness
Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →
UpLead’s agent readiness is centered on its authenticated REST API. The interface supports company and person lookup, combined enrichment, prospecting, quick search, list management, and real-time email verification, giving external systems structured access to its contact and firmographic data. No public MCP, SDK, or CLI is currently documented, so the API is the primary route for agent and automation integrations.
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