For lifecycle and CRM marketers at consumer brands, Simon AI is an agentic marketing platform where you describe a goal in conversation and AI agents build, launch, and optimize the campaign using customer data plus real-world signals like weather and inventory.
Presence & Market Position
Tracked · below panel floor — earned mentions are accruing toward the next scored window.
Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →
Simon AI positions itself as an agentic marketing platform — state a goal in conversation, and purpose-built agents pull customer data together with outside signals like weather and inventory to build and launch the campaign, compressing a process that used to run weeks into one sitting. It serves lifecycle and CRM teams at consumer brands, with retail, fitness, and direct-to-consumer names on its customer list, including ASOS, Equinox, and The Farmer's Dog, running the platform's composable CDP and campaign agents. Public conversation about the brand is still forming. What surfaces so far leans toward launch coverage and partner recognition from Snowflake and Braze rather than a broad practitioner debate about the category.
Gradial
Attio
Granola
Warmly
1mindASOS, Equinox Fitness, Resy, SeatGeek, The Farmer's Dog, Travel + Leisure Co., Bark, Thinx
Work at Simon AI? Claim this profile to add customers and case studies.
Business Profile
Simon AI started as Simon Data, founded in 2014 in New York, and operated as a customer data platform before rebranding under the Simon AI name in September 2025 alongside its agentic marketing platform launch. It raised a $54 million Series D in August 2023 led by Macquarie Capital, bringing total funding past $100 million. Monetate acquired the company in July 2026; Simon AI continues as a separate product with its own team and roadmap, co-founder Jason Davis stays on to lead it alongside Monetate's CEO, and the deal added fresh capital for product development and a new integration linking Simon AI's audience data into Monetate's on-site personalization.
Agent Readiness
Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →
Simon AI's own product is built as a multi-agent system — Insight, Automation, and Affinity agents, running on Snowflake Cortex AI, handle signal detection, campaign execution, and audience-fit scoring inside the platform itself. Outside access is a server-side Audience API, provisioned through account teams rather than self-serve signup. No public SDK, CLI, or MCP server is on file yet.
IS THIS YOUR BRAND?
Claim this profile
Fact-check your data, add context, and earn the verified badge — free, takes minutes, work email required.
Claim Simon AI →