For marketing and data teams unifying customer data across channels, Rokt mParticle (formerly mParticle, now part of Rokt) is a customer data platform that collects, unifies, and activates data so every downstream channel gets a consistent customer record.
Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →
Tracked across the GTM voices panel but below the scoring floor this cycle — earned mentions are accruing toward the next scored window.
Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →
Grade C — no public agent surfaces on file; an early agent surface.
Scaled-stage on our scale — 102 employees on record.
Founded 2012Funding $267.7MStatus Acquired
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