For sales leaders and account executives, Othello.ai is an AI sales coach that listens to live calls and uses company knowledge and sales playbooks to suggest discovery questions, product answers, and next steps on screen while reps speak with buyers.

Presence & Market Position

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SOV ScoreSOV Score — earned, engagement-weighted share of voice across Adam's curated panel of GTM voices, scored against the market. Earned only: a brand's own posts do not count. Not a quality rating, endorsement, or paid placement.

Tracked · below panel floor — earned mentions are accruing toward the next scored window.

Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →

Othello.ai positions itself as the live coaching layer for sales teams, bringing company knowledge and sales playbooks into buyer conversations as they happen. Its product story centers on discovery execution, product answers, and guidance that appears on screen while the seller speaks. The website also presents preparation and follow-up as parts of that workflow, including meeting context and captured next steps. Public comparisons with conversation intelligence tools emphasize when coaching reaches the rep, with Othello focused on guidance during the call.

Related brands
Customers

PwC, Valpak, Hexnode

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Business Profile

Othello.ai is an independent sales software company founded by Jared Zelman around helping sellers apply guidance during customer conversations. Its public materials list offices in New York and Tel Aviv and emphasize consistent sales execution across revenue teams. Customer references in the record include PwC, Valpak, and Hexnode. Its careers page advertises sales, account management, solutions engineering, and software engineering roles, covering both customer delivery and product development.

Status
Independent
Scale stage
Startup
Type
SaaS for GTM
GTM categories
Selling

Agent Readiness

8F
Agent ReadinessAgent Readiness — how easily an AI agent can build on this product: documented API, MCP server, CLI and SDK surfaces plus the depth of the docs behind them. Scored 0-100 and graded A-F.
APIMCPSDKCLI

Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →

Othello.ai’s public AI strategy centers on a desktop coach that interprets live sales conversations and presents guidance to the seller. The workflow extends from meeting preparation to captured follow-up tasks, with the rep acting on suggestions during calls. No public agent surfaces are on file yet; the documented offering centers on seller assistance.

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