For product and CX teams building voice experiences, ElevenLabs is an AI voice platform for text-to-speech, voice cloning, and dubbing that also ships conversational voice agents and, as of 2026, avatar video, deployed by enterprises like Deutsche Telekom and Klarna across support, sales, and marketing.
Presence & Market Position
#2 of 121
GTM Developer Tools
▲ 47 60-day move
Measures earned, engagement-weighted share of voice across the GTM voices panel. Methodology →
ElevenLabs is positioning itself as the voice and audio layer for enterprise conversational agents, pushing beyond text-to-speech into a stack that spans phone-based voice agents, avatar video, and licensed music, with deployments reaching into carrier networks and government services rather than staying inside a single app. Conversation about the brand mixes product benchmarking, where rival voice models measure their latency and realism against it, with practitioner workflow mentions that treat its voice cloning and dubbing tools as a default stop in AI content pipelines. Executive hiring and marketer-facing tool-stack roundups add further texture, alongside a steady current of general AI-voice comparison chatter. The overall pattern is a brand other voice products are measured against directly.
Twilio
Cartesia
OpenRouter
Vercel
SupabaseMeta, Nvidia, Salesforce, The Walt Disney Studios, Cisco, Epic Games, Deutsche Telekom, Twilio, Revolut, Deliveroo
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Business Profile
Founded in 2022 around speech generation, ElevenLabs has expanded into enterprise conversational agents while continuing to build tools for creators and developers. Its $500M Series D on February 4, 2026, led by Sequoia Capital, financed further voice research and international enterprise expansion. The independent company now employs about 960 people. Enterprise deployments and implementation partnerships sit alongside its self-serve business, with Deutsche Telekom among its customers. The September appointment of Ashley Kramer as chief revenue officer adds commercial leadership as the company builds local sales teams and a broader partner ecosystem.
Agent Readiness
Measures how easily your agents can build on it — API, MCP, CLI, SDK, docs depth. Methodology →
ElevenLabs has built out a full agent-facing surface: a public API, a hosted MCP server with an OAuth connector live inside Claude, native SDKs, and a CLI that treats agent configurations as version-controlled code. Recent releases extended this into multi-channel agent deployment across phone and messaging surfaces, plus procedure and workflow scaffolding for agents, with distribution now reaching toward partner marketplaces.
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