# Botify Enterprise SEO platform from Paris, now an AEO/GEO platform built on first-party crawl and log-file data, with 500+ customers and ~$85M raised. Recent releases include AI Visibility, Agentic Feeds, and Product Cards that track brand presence in AI shopping carousels. ## Scores | Score | Value | Why | |---|---|---| | Presence | 62 | ~$82M, 500+ brands, Forrester Strong Performer | | Velocity | 62 | Steady incumbent shipping; AEO additions ongoing | | Agent-Readiness | High | API + MCP + llms.txt — strong agent stack | *Product-overall scores from the AdamGTM Analyst Desk (floor 50). Canonical, always-current: https://adamgtm.com/aeo* ## The Solution & Approach Botify is an enterprise SEO platform built on first-party crawl and log-file data at scale. Full-site crawling plus LogAnalyzer, which reads raw server logs, sold to large e-commerce and publisher sites that need to understand how engines see millions of pages. Founded in Paris in 2012, it reports 500+ customers across 30 countries and ~$85M raised. Since the ChatGPT era it has repointed that same data substrate at AI-answer visibility. The log files that once powered crawl-budget analysis now track GPTBot, ChatGPT-User, OAI-SearchBot, PerplexityBot, and ClaudeBot, and the AI Visibility product measures brand presence inside Google AI Mode, ChatGPT, and Perplexity. The pitch against newer prompt-scraping AEO tools is that Botify's measurement is rooted in a brand's real search footprint, grounded in first-party crawl, Google Search Console, and log data. The category POV is the retrofit itself: an incumbent technical-SEO vendor using its log-file vantage point as both product and thought leadership, including an April 2026 analysis of ~7 billion log files showing OpenAI's web crawl tripled since GPT-5. With Agentic Feeds it has started to cross from measuring AI discovery to publishing structured product data for AI agents to consume. ## Best for Large e-commerce and publisher sites with millions of pages that already need enterprise crawl and log-file SEO analysis and want AI-answer visibility built on the same first-party data foundation. ## Pricing & trial Pricing not public. Botify is enterprise sales-led, with request-a-demo the only path into a negotiated, managed-services-inclusive contract, and no self-serve tier or free trial. ## Agent Experience How you build on this platform (or wire it into your own agents): | Surface | Available | Docs | |---|---|---| | API | No | — | | MCP | No | — | | SDK | No | — | | CLI | No | — | | llms.txt | No | — | Botify is not positioned as a build-on platform: its agent work is internal automation (Botify Assist, agentic workflows, natural-language log querying) plus Agentic Feeds that publish structured product data for external AI agents, with no public API, MCP, or SDK documented. ## Recent moves - **2026-05-29**: The May 2026 release adds Product Cards to AI Visibility, the first link between its AI-visibility measurement and product-catalog data, alongside Citation Intelligence and natural-language log querying in Botify Assist, with the company citing a 4.5x rise in AI bot visits over 2025. [source](https://www.botify.com/product-releases/may-2026-release-highlights) - **2026-04-23**: Published an analysis of ~7 billion log files finding OpenAI's web crawl tripled since GPT-5, converting its LogAnalyzer data into AEO thought leadership. [source](https://www.botify.com/blog/openai-tripled-web-crawl) - **2026-03-24**: Launched Agentic Feeds in tech preview, automating AI-optimized product feeds for agent-driven discovery and adapting to OpenAI's Agentic Commerce Protocol and Google's Universal Commerce Protocol. [source](https://www.businesswire.com/news/home/20260323764887/en/Botify-Launches-Agentic-Feeds-to-Power-the-Shift-from-Search-to-Agent-Driven-Discovery) - **2026-03-07**: Co-published a 35-page agentic-commerce playbook with Retail Economics, AWS, and DataDome reporting AI-driven bot traffic grew 5.4x across ~200 retail sites in 2025. [source](https://ppc.land/ai-bots-crawl-retail-sites-198x-more-than-google-new-report-warns/) - **2026-03-05**: Partnered with DataDome to combine Botify's content optimization for AI agents with DataDome's ability to separate legitimate agents from malicious ones across the discovery-to-transaction journey. [source](https://www.businesswire.com/news/home/20260305677124/en/DataDome-and-Botify-Partner-to-Give-Businesses-Full-Control-Over-Agentic-Commerce-from-Discovery-to-Transaction) - **2026-02-05**: Expanded its executive team, adding Romain Seguy as CFO and Joe Doran (a founding member of Microsoft's paid-search platform) as CPO to support the AEO/agentic-commerce repositioning. [source](https://www.botify.com/blog/welcoming-executive-leaders) ## Company, Financials & Funding History Founded in Paris in 2012 by Adrien Menard (CEO), Thomas Grange, and Stanislas "Stan" Chauvin as a technical SEO analytics platform for large sites, built on log-file analysis and full-site crawling. Global expansion to London and New York followed in 2016, and the company is now headquartered in New York. | Date | Round | Amount | |---|---|---| | 2021-09 | Series C | $55M (InfraVia Growth lead; Eurazeo, Ventech, Bpifrance Large Venture), bringing total funding to ~$82M (~$85M cumulative per the company) | ## Analyst placement Forrester named Botify a Strong Performer in The Forrester Wave: Search Engine Optimization Solutions, Q3 2025, scoring it highest-possible on Vision and AI-Integrated SEO among seven evaluated providers ([Businesswire](https://www.businesswire.com/news/home/20250701273121/en/Botify-Named-a-Strong-Performer-in-Search-Engine-Optimization-Solutions-Q3-2025-Evaluation)). ## Links [Homepage](https://www.botify.com) · [LinkedIn](https://www.linkedin.com/company/botify) *Last updated 2026-06-14 · refreshed weekly*