# Ahrefs Singapore-based, bootstrapped SEO platform (~196 employees) extending from its crawler infrastructure into AEO/GEO. Recent releases: the Brand Radar AI-visibility index plus Custom Prompt Tracking, the free Firehose web-mentions API, official MCP across five AI clients, and Agent A, a standalone $99/month AI marketing agent. ## Scores | Score | Value | Why | |---|---|---| | Presence | 70 | ~$149M rev, bootstrapped, dominant SEO; AEO bolt-on | | Velocity | 62 | Steady; AEO is strong add-on not core focus | | Agent-Readiness | Medium | Official MCP plus mature API | *Product-overall scores from the AdamGTM Analyst Desk (floor 50). Canonical, always-current: https://adamgtm.com/aeo* ## The Solution & Approach Ahrefs is an SEO platform built on its own crawler infrastructure, with a classic surface of Site Explorer, Keywords Explorer, Site Audit, and Rank Tracker. Starting in 2026 it extended into AEO/GEO with Brand Radar, an AI-visibility index that tracks brand mentions across six AI platforms, plus a Custom Prompt Tracking add-on and the free Firehose web-mentions API. The category bet, stated by Tim Soulo, is that owning the crawler is a structural cost advantage over AI-visibility pure-plays. An April 2026 long-form piece positioned Brand Radar directly against Profound, framing Ahrefs' bootstrapped, infrastructure-first model as the smarter choice for AI-visibility measurement. The direction points at automation. In May 2026 Ahrefs launched Agent A, a standalone $99/month AI marketing agent with full access to Ahrefs data that executes content, monitoring, and reporting workflows. By June it had turned Agent A on its own content, publishing a research series on AI citation patterns that the agent generates and updates monthly. ## Best for Teams already running Ahrefs for SEO who want AI-visibility tracking on the same crawler-backed data at a lower price point than the AEO pure-plays. ## Pricing & trial Public self-serve pricing from a free tier and a $29 Starter plan up to $1,499/year Enterprise, with the Brand Radar AI Index as a $199–$699/month add-on, Custom Prompts at $50–$250/month, and Agent A standalone at $99/month with a free one-month trial for existing customers. [Pricing](https://ahrefs.com/pricing). ## Agent Experience How you build on this platform (or wire it into your own agents): | Surface | Available | Docs | |---|---|---| | API | Yes | [docs](https://docs.ahrefs.com/api/docs/introduction) | | MCP | Yes | [docs](https://docs.ahrefs.com/mcp/docs/introduction) | | SDK | No | — | | CLI | No | — | | llms.txt | No | — | Strong build-on surface: an official remote MCP server (Streamable HTTP) live across Claude, ChatGPT, Cursor, Claude Code, and Copilot Studio on Lite and up, a public API on Standard and higher, plus the free Firehose web-mentions API, so its crawler data is directly agent-readable. ## Recent moves - **2026-06-01**: Published a five-article research series on the 50 most-cited websites across Google AI Overviews, Gemini, Copilot, Perplexity, and Grok, each drawing on Brand Radar data and generated plus auto-updated monthly by Agent A. [source](https://ahrefs.com/blog/most-cited-domains-ai-overviews/) - **2026-05-28**: Updated Site Explorer's Organic Keywords and Intent charts to count every ranking position rather than unique keywords only, improving accuracy for large, multi-position sites. [source](https://ahrefs.com/blog/new-features/) - **2026-05-22**: Released new Rank Tracker API endpoints for Enterprise users to fully automate project and keyword management, and added conversion event tracking to the free Web Analytics tool. [source](https://ahrefs.com/blog/new-features/) - **2026-05-21**: Added click-and-drag chart zooming to Web Analytics, letting users select any date range on a chart to inspect traffic spikes or dips. [source](https://ahrefs.com/blog/new-features/) - **2026-05-20**: Added rising-keyword identification to Keywords Explorer by growth trend type over 3, 6, or 12-month windows, plus a GSC Insights widget breaking performance down by position range. [source](https://ahrefs.com/blog/new-features/) - **2026-05-19**: Launched Agent A, a standalone $99/month AI marketing agent with full access to Ahrefs data that autonomously runs content pipelines, competitor monitoring, performance reports, and link-building, with native connections to Slack, HubSpot, WordPress, and Notion. [source](https://ahrefs.com/blog/agent-a-for-content-marketing/) ## Company, Financials & Funding History Founded in 2010 and headquartered in Singapore, Ahrefs has grown to roughly 196 employees while remaining bootstrapped, building its position on owned crawler infrastructure rather than outside funding. ## Links [Homepage](https://ahrefs.com) · [Pricing](https://ahrefs.com/pricing) · [LinkedIn](https://www.linkedin.com/company/ahrefs) *Last updated 2026-06-14 · refreshed weekly*